Where to start

The first question should be "Do our employees really need intercultural services?" The answer depends on the international mission of your organization or company, the cultural diversity of your workforce, customers, suppliers, and partners and the kinds of cross-cultural and cross-border roles, relationships and responsibilities they have. These factors must be considered in terms of the level of intercultural awareness, knowledge, and skills employees currently possess. The gaps between their capabilities and the demands placed upon them by the mission are the input for defining needs for intercultural services.

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Gary Wederspahn is a leading intercultural consultant, speaker, and writer. He can be contacted via the Intercultural Business Solutions web site at www.intercultural-help.com.