January 7 2002 -
A study published by Outsell, Inc., estimates that the worldwide market for Training & Learning information in the
year 2000 was $6.6 billion - an annual increase of 25.8 percent. They attribute the growth
to improvements in the development of new technologies, such as e-learning,
which supports integration and leverages enterprise-wide content, learning, and knowledge
assets.
The report identifies 382 companies in this sector, with the top 10 companies taking 38%
of the overall market. There are three business model types:
Revenues for Training Content Providers represent 88% of the total Corporate Training & Learning Market.
"With all its booms and busts, the Corporate Training & Learning market showed more
instability than other segments of the IC industry," said Outsell Vice President and
Lead Analyst Leigh Watson Healy. "As a result, the merging of training content with
management and technology infrastructure has become the holy grail for training companies.
As clients demand an improved return on their investments, many vendors have been forced to
develop more nimble business models and develop closer ties to their customers."
Healy adds, "E-learning vendors who have stumbled or collapsed are those who subjected
their clients to long and unsuccessful implementation cycles, high service costs, and the
inability to integrate with third-party applications, content, and knowledge resources."
The Briefing costs $1,495 and can also be obtained as part of the complete series of
seven industry reports, "Industry Trends, Size and Players in the Information Content
(IC) Market," for $6,000 from http://www.outsellinc.com"